PRESEASON ANNUAL ROCKY TOP TENNESSEE 2010 IN STORES TODAY

by Joel Hollingsworth on Jul 13, 2010 7:30 AM EDT in Tennessee Volunteer Football

Today's the day that Rocky Top Tennessee 2010 hits the shelves. It's 128 pages of ad-free Tennessee Volunteer coverage and world-class photography on glossy paper stock. Here's what you're looking for:

And here's what's in the thing:

Ready To Rebuild: The 2010 Volunteers Position Previews by Joel Hollingsworth	19 pages addressing every unit of the team, including full rosters, stats, and graphs. In orange!
Experience With Inexperience by Wes Rucker	Y'all know Rucker of the TFP. This article looks at Tennessee's history with inexperienced quarterbacks such as Casey Clausen and Erik Ainge.
I'm A Blessed Man by Josh Ward	A four-page feature on Nick Reveiz, by the host of the Sports Animal afternoon radio show that Will appears on every Friday.
Stocker Shock by Wes Rucker	A two-page feature on Luke Stocker from Rucker.
Back From The Brink by Will West	Two pages on Janzen Jackson from the other host of that Sports Animal radio show mentioned above. Really glad Jackson decided to scurry out of that bar the other night before things got out of hand. Dude's on the cover and everything.
The Class Of The Class by Josh Ward	Six pages on the incoming class from Josh.
Thrill Ride by Holly Anderson	Holly, from all over the web, recaps 2009 Tennessee as only she can. She's too nice to say anything about it, but I'm betting she despises the title and the two paragraph intro I contributed to that piece.
Ones To Remember by Joel Hollingsworth	Four pages on the five best plays of 2009. Rumspringa did have its moments.
Ch-Ch-Changes by Joel Hollingsworth	A recap of how we got here, from Fulmer to Kiffin to Dooley, and their contrasting . . . um . . . styles.
Opportunity Abounds: 2010 Opponent Preview by Will Shelton	17 glorious pages previewing the 2010 opponents with team colors and At-A-Glance boxes and pictures and Will's wonderful writing. Features a picture of John Chavis in purple, Nick Saban clapping, and Houston Nutt acting crazy, among other things.
Five Of Many by Wes Rucker	The five biggest questions facing the Vols in 2010, according to Rucker.
Fandom In A Foxhole by Brian Cook	MGoBlog's Brian Cook returns with a "zombie football apocalypse survival guide" to help Vol fans cope with a rebuilding project.
Balancing Act by Brandon Larrabee	Team Speed Kills' Brandon Larrabee breaks down the balance of power in the SEC. Warning: contains pictures of Alabama.
Cyclical Dominance by Bud Elliott	Hmm. Upon reflection, a bit of a misleading title. Tomahawk Nation's Bud Elliott tackles the question of whether dynasties are necessarily cyclical. His answer may surprise you.
His Own Man by David Wunderlich	Team Speed Kills' Year2 has four pages on Derek Dooley and how he is more than just the sum of his influences.
The Supporting Cast by Will Shelton	Five pages from Will on the assistant coaching staff. The more I read about these guys, the more I like them.
"Chap, Keep The Guys Together" by Joel Hollingsworth	An interview with Roger Woods, the team chaplain who played a pivotal role for the players in the transition from Kiffin to Dooley. The title is the text message Woods got from Mike Hamilton right after the news broke that Kiffin was leaving.
Sympathy For The Devil by Todd Jones	The arrival of Derek Dooley has at least one Crimson Tide fan -- Todd from Roll Bama Roll -- concerned.
Scheming Vols by DrB	Seven pages and nine diagrams on Justin Wilcox's "multiple 40" defense. Did you know that defenses sometimes split the field into halves, playing man-to-man on one side and zone on the other to confuse a quarterback who's told to make all of his decisions based on whether the defense is in man or zone? Read this thing (it'll take a couple of times through), and you'll instantly sound like an expert.
From Dickey To Dooley by Tom Mattingly	GVX's Vol Historian takes us through another significant period of transition in Tennessee history: 1962-1964, when Bowden Wyatt, Jim McDonald, and Doug Dickey each coached the Volunteers.
Five For Fighting by Will Shelton	Will makes the case for the five programs Tennessee -- the SEC's premier scheduler --needs to add to its future schedule.
Pride Of The Southland by Matt Fisher	Four pages from lawvol98 on his first-hand experience as a member of the Pride of the Southland Marching Band.
Welcome To The Rock by David Hooper	Hooper takes a look at UT's "pre-Internet Facebook wall" and its role in UT athletics.
The List by Doug Gillett	The 12 people Vol fans most love to hate. The list itself was compiled by a handful of trusted Tennessee fans, but the actual hit job was outsourced to a professional: Doug of Hey Jenny Slater, EDSBS, and Dr. Saturday. Yes, it's the usual suspects, but there may be a surprise or two in there.

You should be able to find Rocky Top Tennessee 2010 in bookstores all across Tennessee and probably into neighboring states as well. Borders, Barnes & Noble, Books-a-Million, places like that, for sure, although you might have to look both at the magazine racks and the bookshelves in the sports section. It's a hybrid, dontchaknow. Not a magazine, not a book. It's an "annual." I'm also told that it should be on the magazine racks of grocery and drug stores so you can check there, too, while you're picking up that Mayfield's on your way home.

Let us know when you get it in your grubby little hands because we'd love to hear your feedback. If you can't find it where you think it should be, let us know, and we'll see if we can remedy that. Thanks for reading!

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Comments

Yeah, thanks Janzen

Rocky Top Talk

by Will Shelton on Jul 13, 2010 8:06 AM EDT reply actions

Just a couple thoughts

That multiple 40 piece is graduate level reading – incredibly detailed, great work. Everything in there is really good, and as you can see the book has plenty of diversity to keep you reading.

Borders in West Knoxville had a nice display for this thing last year, though I’m not sure if they put it up the day it came out. But I also saw one at Ingle’s in Marion, VA last summer, so it should be available lots of different places. Please do let us know what you think, we’d love to hear it.

Rocky Top Talk

by Will Shelton on Jul 13, 2010 8:10 AM EDT reply actions

I was concerned about this, so didn't mention it in the post

But last year, we had some distribution problems, mostly in that it for some reason didn’t get into the grocery and drug stores. I saw it at Kroger this morning, though, so hopefully we’ve got that fixed. It’s also available at Sam’s Club.

Rocky Top Talk

by Joel Hollingsworth on Jul 13, 2010 8:30 AM EDT reply actions

Great read!

Got mine in the mail last Saturday! Great work guys!

by volfan28 on Jul 13, 2010 10:31 AM EDT reply actions

Thanks

Always wondered how much sooner preorders arrived, and now I know.

Rocky Top Talk

by Joel Hollingsworth on Jul 13, 2010 1:42 PM EDT up reply actions

Western distribution?

I’m assuming bookstores and grocery stores in Seattle aren’t going to be carrying it, so ordering online is probably my best bet?

by LeftCoastVol on Jul 13, 2010 1:03 PM EDT reply actions

That's probably a safe assumption.

Sorry!

Rocky Top Talk

by Joel Hollingsworth on Jul 13, 2010 1:42 PM EDT up reply actions

Just picked up a copy at lunchtime

Found mine in Alpharetta, GA at the Barnes & Noble.

Great work fellas, look forward to reading it all when I get home from work.

by B00NE on Jul 13, 2010 1:13 PM EDT reply actions

So it's as far down south as Alpharetta

That’s good to know.

I did see it on the stands at the drugs stores and Target, so the only place I’m still wondering about is convenience stores.

Anyone see it at Pilot or any place like that?

Rocky Top Talk

by Joel Hollingsworth on Jul 13, 2010 1:44 PM EDT up reply actions

Our favorite read...

last year, so excited to receive it in our mailbox in Chicago on Saturday – I think my husband actually did a little dance! Great work as always you guys!

by ChicagoVolGirl on Jul 13, 2010 2:07 PM EDT reply actions